What does GDPR Compliant Mean?

When you own a business and want to successfully market it, you need to be aware of all rules that pertain to marketing. In some cases, those rules may not originate in the United States, but can affect U.S. companies that do business in other countries. The GDPR is...

Emails with GDPR

Owning a business means looking for all types of ways to market your company. One increasingly popular way is to send emails right to people’s inboxes. These days you have to be careful before you hit the send button. There are regulations in place which need to be...

Are Unsolicited Emails Illegal?

How do you know who may be interested in what your business has to offer? Once you find them, how do you target them? If you send out random, unsolicited emails, you may be doing yourself more of a disservice. While you may find a few new customers, you’re taking the...

Direct Mail Best Practices

Why Use Direct Mail? If your company deals with direct marketing, then you are aware that direct mail Is still a viable option in your marketing campaigns; but you are not sure how to use it. Thankfully, the staff at Mailing List Connection are data experts. Not only...

Direct Mail Postcards

In the fast-moving times of today, it’s easy to get caught in the tides of electronics, instant emails and text. But there’s always a moment when we all slow down. You walk out to the mailbox and pull out the mail. Absent mindedly, you flip through it until you pause...

Is Direct Mail Advertising Effective?

With the rise of online ads and technology, some businesses may be thinking twice about the effectiveness of direct mail advertising. Before you cast aside your mailings, you should know that the direct mail customer response rate increased by 43% in 2016, proving...