by PsmWriters | Jan 30, 2019 | Mailing Lists
When you own a business and want to successfully market it, you need to be aware of all rules that pertain to marketing. In some cases, those rules may not originate in the United States, but can affect U.S. companies that do business in other countries. The GDPR is...
by PsmWriters | Jan 23, 2019 | Mailing Lists, News
Owning a business means looking for all types of ways to market your company. One increasingly popular way is to send emails right to people’s inboxes. These days you have to be careful before you hit the send button. There are regulations in place which need to be...
by PsmWriters | Jan 16, 2019 | Mailing Lists
How do you know who may be interested in what your business has to offer? Once you find them, how do you target them? If you send out random, unsolicited emails, you may be doing yourself more of a disservice. While you may find a few new customers, you’re taking the...
by PsmWriters | Dec 18, 2018 | Mailing Lists
With the rise of online ads and technology, some businesses may be thinking twice about the effectiveness of direct mail advertising. Before you cast aside your mailings, you should know that the direct mail customer response rate increased by 43% in 2016, proving...
by PsmWriters | Dec 11, 2018 | Mailing Lists
If you own a business then you know it’s important to reach new customers and stay connected to old customers by using different methods of marketing. While much of the marketing these days is done via the internet, there is still something to be said about the power...
